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Sean Looney

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Brainstorming is a Complete Waste of Time

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It’s taken 75 years to prove that Brainstorming doesn’t really work. Anyone that’s really capable of generating ideas discovered this about 5 minutes after their first session, but if you ever said it out loud, especially in a big corporation, you risk sounding like a complete, self-righteous, egotistical ass.

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tags: Advertising, brand strategy, Ideas, Marketing, strategy
categories: Advertising, Agency Culture
Tuesday 08.23.16
Posted by Sean Looney
 

Liquid Lunch

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People have been working hard for months. Quite a few late nights. I didn't see this yesterday, but spied this tonight.  Already half polished off. There's always funky stuff in the agency fridge. This one made me smile.

tags: hard work
categories: Agency Culture
Monday 02.04.13
Posted by Sean Looney
 

On Agency Culture

We just hired another bright person, so I recently reviewed our Employee Handbook--mostly a guide filled with an overview of nuts and bolts and some legal stuff our lawyers included. At the very end I came across a small paragraph meant to give new employees a window into our culture and what we expect.

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tags: Agency Culture, belief in self, bright people, energy, entrepreneurial, freedom, personal fruition
categories: Agency Culture
Friday 11.30.12
Posted by Sean Looney
 

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