Sean’s been developing media and branded content for years. Some of it his company owns, others are for clients. None of it looks like traditional advertising, but it engages people with brands in new, organic and exciting ways. He’s had a pilot at MTV and concepts with ESPN and Comedy Central. He’s helped Van Heusen launch an integrated social and digital campaign that enabled consumers to weigh in on their choice for the NFL Pro Football Hall of Fame and Panera Bread develop a community grassroots campaign that expanded their social and digital media presence.
Currently the agency has several branded content concepts with various companies. Whether it’s digital entertainment, a unique event, experience or new social media platform, they are designed to make consumers stop, listen and interact with our clients. Isn’t that why we got into this business in the first place?